1921 W. Melrose Chicago, IL 60657
(312) 316-4456 cell
jkirwan53@gmail.com
Demo Reel available at vimeo.com/27815495
A proven leader with years of experience in heading creative teams in the development of comprehensive branding strategies and the accompanying effective ad campaigns. Skilled in bottom-to-top construction of genuine creative advertising from the utilization of research to writing, storyboarding, pitching to client and overseeing final production. Honored by numerous awards including Seven Emmys.
Supervise all local on-air promotion/creative services activities including the development, production and scheduling of on-air promotion for branding, program promotion, and City Colleges of Chicago directed promotion. Write, produce and art direct television, internet and print promotions for the station. Oversee all production for station revenue development including underwriter messages and membership generation strategies. Supervise all promotion personnel. As member of the WYCC senior team, participate in strategic planning, budgeting and quality control for the station.
In charge of all station marketing efforts, including outside media buying, placement, writing, producing, and art directing all on-air and outside media station promotions. Daily management of the department's budget and personnel and served as a member of WSYT and WNYS duopoly senior team.
Responsible for all on-air station promotions, including news promos, public service announcements, and special event promos. Instrumental in developing the station's marketing strategy. Developed, wrote, produced and art directed station promos.
Developed, wrote, produced and art directed client commercials, station promos, sales and training tapes, and special projects. Helped in developing the station's marketing strategy.
2009-2010
2008-2009
2007-2008
2006-2007
2005-2006
2004-2005
2003-2004
2001-2002